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Improving Your Social Media Plan In Govt: Strategies That Work!

Summary

Live Webinar Recording

Recording Price: $199.00

(Includes Proprietary Materials)

For many government organizations, social media has become a primary channel to help engage, listen to and communicate with your community and citizens. How can you identify and integrate a multi-channel social media strategy to help boost your community outreach program and increase engagement with your citizens. Join us for this LIVE interactive, 60-minute, online webinar where you will discover:

  • Strategies to help master communication thought social media platforms
  • Keys to implement an effective social media outreach program
  • Best practices to engage & interact with your citizens through social media
  • Vital elements to include into your agencies social media policy
  • Promising practices to consider for the upcoming year: Raising awareness

Program Highlights

  • Key Findings & Promising Practices: Social Media in Government

    • Best practices to get citizens engaged & active on your social accounts
    • Discussion of some of the newest social media tools available for use
    • How & why you can change to better relate to your digital citizens
    • The right channels of social media to use: Improve Gov't communications
  • Best Practices To Implement & Engage Your Citizens Through Social Platforms

    • Centralized Vs. decentralized management strategies: What fits you?
    • Tips & tricks other agencies have found success with
    • Best strategies for long-term management of governmental social media
    • Pitfalls to avoid when using social media in your outreach programs
  • How To Assess The Impact Of Social Media Interactions With Your Citizens

    • Why the use of social media is continuing to grow despite tight budgets
    • How local governments are using Social Media for more than communicating
    • Policies & procedures to abide by in government
    • Keys to measuring results of your social media efforts
  • Live Question & Answer Session - Have your questions answered by the expert!

About The Speaker

LEE VANN - Co-Founder, Measured Voice,

  • Lee co-founded Measured Voice to help Government organizations communicate with constituents in a secure, consistent and measureable way.
  • ee has helped shape the social media strategy for GSA's USA.gov and GobiernoUSA.gov and led digital marketing engagements for the FBI, FTC, Kellogg's, Unilever, Allstate, Ford among others.
  • Client Experience: Allstate, Kellogg's, Unilever, US Government, Catholic Relief Services, Pfizer, Ford, PayPal, Skype, Oxxo, SiriusXM, Novo Nordisk, Knorr, Degree, PONDS, Nike, McDonalds, Disney, AT&T Wireless, Verizon, Epson, Mitsubishi, Century 21.

Program Benefits

In this live, 60-minute online webinar, you will discover how and why effectively leveraging social media in government can boost your community outreach program, including measuring results and best strategies to optimize performance.